New Business Playbook
Even as companies have experimented with case interviews, behavioral interviews, group discussions, and computerized testing, the practice of recruiting has maintained a dismal track record in almost every industry. The problem isn’t with inadequate assessments, but because most organizations are looking for the wrong thing.
The world in which the Old Business Playbook was developed was one where data was a rare and valuable commodity. An entrepreneur or executive operating in this rational arena could use better access to data and superior analytical tools to envision the next big opportunity. However, strategizing based on purely rational models is no longer a competitive differentiator.
The conventional wisdom is that if you want to pick a business opportunity or solve a business problem you need to do your homework. We agree. But we think the topic of study should be you, not your market opportunity. This week we explore the first component of the New Business Playbook: Envision. We discuss how the business world has changed, and what that means for leaders, entrepreneurs, and executives when they are embarking on creating something new. Envisioning… its starts with you.
Talentism’s research and hands-on experience lead us to believe that businesses and leaders are heading into even tougher times. Companies are failing to consistently achieve important goals. Leaders are failing to find clarity. And many of the people who work in business are increasingly finding work to be a necessary evil, rather than a place to find purpose and productivity.