Top 8 Reasons I am not Joel Cheesman

Joel had a great post over at Cheezhead today. He mentioned that he will never be me and I will never be him. Other than the pure philosophical and physical common sense of his statement, I thought it important to point out exactly why that is true. So here are my “Top 8 Reasons I am not Joel Cheesman.”

Reason 1 - Joel is cool. He hangs out with sports stars and cheerleaders (can’t find the link, but the pictures were good), he’s got swagger… even the picture on his blog just drips with a Fonzi-esque “You are boring me and we aren’t even talking yet” gestalt. He is no longer “Joel Cheesman” he is just “The Cheese.” Ehhhhhhh!

Reason 2 - Joel is happy. Or at least that’s what I think he means when he says “Never Bleu.” I like Bleu Cheese, but it stinks and is laden with fungus, so maybe he is saying he bathes regularly. Either way, a big thumbs up for Joel not being bleu.

Reason 3 - Joel is multi-media. He embeds pod casts and videos in his blog. The “Jumbo Shrimp” video was awesome. I think a video of Joel dancing around in his underwear would be a great add to his blog (please reference Reason 6).

Reason 4 - Joel is at the tip of the spear. HRSEO is going to be big, and Joel has established himself as the big dawg in the market.

Reason 5 - Joel lives in Cleveland. And we all know that Cleveland rocks (am I the only one that remembers that a Hunter (Ian Hunter specifically) wrote that song? Coincidence? I think not!)

Reason 6 - Joel has the same name as Tom Cruise in Risky Business. I don’t know whether Joel is pimping on the side to get into the college of his choice (or perhaps the customers of his dreams), but given Reason 1, I have to assume he has examined this as a marketing option.

Reason 7 - Joel picks fights with Monsters. OK, sure, considering the Monster in question it’s a little like fighting your Grandfather, but Joel makes us believe that his Grandfather is Jack Palance. I know I would be impressed if Joel could actually take Jack.

And the top reason I am not Joel - Joel is a really good blogger. Joel uses his blog to create value, and knows how his blog returns value to his business. He stays out of fights he can’t win and get’s dirty in ones he thinks he can. All that stands in direct contrast to Talentism, which is sporadic, overly long, complex and sometimes meandering. In short, when I thought about what a really good blog is, I thought of Joel (amongst others). When I think about a social crusade that may end up with a BWI (blogging while intoxicated) embarrassing episode, I think of Talentism.

I think this should completely put to rest any confusion around my identity. I know that is a big weight off my shoulders and I am sure that Joel is just besides himself with joy. If you ever want to know why I am not you, just write me, and I can probably come up with a couple of good reasons.

Comments

[Gautam]

Reason number 9: Joel always thought the vertical search engines will get fried by Google...while you've agreed to advise SH on their blogging strategy !