All Posts By

Jeff Hunter

It’s Just the Culture

By | Research | One Comment

Leaders are confused about what culture is and why they should care. Many ultimately give into the current convention of assuming that fun, free lunches, and casual attire are all that you have to do to create a “unique culture.” But culture is neither as cool nor as mysterious as the current chattering class make it out to be.

Read More

New Business Playbook: Strategizing

By | New Business Playbook | No Comments

The world in which the Old Business Playbook was developed was one where data was a rare and valuable commodity. An entrepreneur or executive operating in this rational arena could use better access to data and superior analytical tools to envision the next big opportunity. However, strategizing based on purely rational models is no longer a competitive differentiator.

Read More

Competitive Advantage? Envision You

By | New Business Playbook | No Comments

The conventional wisdom is that if you want to pick a business opportunity or solve a business problem you need to do your homework. We agree. But we think the topic of study should be you, not your market opportunity. This week we explore the first component of the New Business Playbook: Envision. We discuss how the business world has changed, and what that means for leaders, entrepreneurs, and executives when they are embarking on creating something new. Envisioning… its starts with you.

Read More